Currently, Vietnam’s total e-commerce market is valued at approximately $31 billion, with the cross-border segment accounting for about $4.45 billion (representing 15-16% of the total scale).
The General Department of Taxation has said that five months after introducing an e-portal for foreign e-commerce providers, 30 major players such as Microsoft, Facebook, Google, Netflix, TikTok, and eBay have registered and paid taxes totaling $22.2 million.